Why Prudential Annuities

We manage the managers, not the investments
Prudential Annuities has a careful approach to managing. We work with a number of independent, outside portfolio managers so that we can maintain objectivity and offer a full range of investments to help suit clients' need.

We monitor performance, process and people
We continually monitor the managers who monitor your investments to ensure they are staying consistent with investment style, philosophy and, most importantly, performance. It's how we're able to bring management to every asset class and investment style.

We give you staying power through diversification
Our goal is always to bring you a diverse set of options for asset allocation, no matter what the markets are doing. Our multi-manager approach offers multiple, well known managers with distinct approaches and styles, all within a single investment family.

We bring you well-known investment products
We develop financial products for every stage of life, and make investment options available through annuity products to help meet your client needs.

We help Financial Professionals help you
We are committed to working through and supporting Financial Professionals. And they know that we're passionate, creative, tenacious and caring because of the financial products and services we provide them to help you achieve your financial and retirement goals.